This is the press release I issued regarding the new i:protect website. It says it all really.
Having established their reputation on the leading price comparison and consumer websites selling low price Mortgage Payment Protection and Lifestyle Protection Insurance, on-line provider iprotectinsurance.co.uk are now looking to do the same with a far wider range of products. They offer formidable value for money due to their internet only model. By using technology to down their costs and doing without an expensive call centre, iprotect deliver consistent value for money.
Not everyone wants to buy on-line, however more people than ever are very happy to do so if it means saving money. At iprotect they see their future serving this growing customer group and have sourced over 45 different insurance products that can all be bought on-line. They are now offering these through a web-portal for internet savvy buyers who want value and avoid the hassle of telephone sales.
So many individuals are frustrated by websites that lure them in by apparently offering an on-line quote, then pass on their details on to the highest bidding telesales operation. This seemingly unscrupulous ‘lead generation’ technique has led an increasing number of people to use false contact details on-line. The sharp sales practice of the few has led to this counter strategy by customers who then consequently struggle retrieving their quotes. At iprotect they understand this frustration and only offer genuine on-line quotations, either themselves or from a select group of trusted providers.
Dennis Haggerty, Marketing Manager for i:protectinsurance explained….
We appreciate the frustrations shared by people who go on line, only to find they are dealing with organisations that just use the internet to get their number to ring them. That is the very thing that most people go on-line to avoid. It is also the reason why we only offer genuine on-line products that our customers can buy with confidence.
The internet is supposed to save time, but so often it proves to be a time waster with users finding more blind alleys that routes to what they need. There is certainly a place for a specialist in their field who can be relied upon to direct people to the products they want. At iprotect they offer a wide selection of insurance products for customers who prefer to make their own mind up when buying on line. They have also included those specialist products that do not feature on the heavily advertised websites, yet still provide the value and on-line buying experience their customers prefer.
When asked to say why customers should go to iprotect rather than one of the price comparison sites, their Marketing Manager responded ”For the most popular insurance products the comparison websites are a great place to start, however most simply don’t sell specialist products such as Income Protection Insurance. Also they don’t have all of the best deals. We offer a direct link to Aviva motor insurance for example, Aviva are not on any comparison sites.”
Using their experience, iprotect can point their customers in the right direction, saving web buyers time and frustration searching the internet. They hope this fresh approach will earn them many new customers attracted to their website because it has been dedicated to the needs of the on-line insurance buyer.
There are now over forty insurance different insurance products offered by iprotect. These include Mortgage Payment Protection, Income Protection, Motor, Home and Travel Insurance, Pet, Horse, Wedding, Caravan, Marine and a large range of niche covers such as Wedding Insurance. Cover for Tradesman and a comprehensive range of Businesses Insurance products are also offered. They confirm more are being added driven by customer demand.

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